Caitlin Clark Owns 2026’s Card Market Like Never Before

Just as much as the league’s audience count improved after Caitlin Clark’s arrival, there’s another thing that skyrocketed drastically.
The WNBA’s or women's basketball’s popularity in general has risen largely in recent years. And just as it is with any popular sport, card collecting has skyrocketed in this sphere as well. But Collectible’s Joaqin Valencerina pointed out a specific angle about it.
“It's really no surprise that the most expensive sale of a WNBA card so far this year was for a Caitlin Clark RPA”, Valencerina wrote on March 18. “She's been one of the biggest names in women's basketball since her college days and is highly revered as one of the future stars of the league.”

via Imago
Credits: Imago
Among the top 5 WNBA Card Sales of 2026, 4 belong to Clark. Her Gold Prizm RPA from the 2024 Panini Select earned $28,060 from the market. The 2024 Panini Royalty WNBA National Treasures CC RPA was sold for $19,500 in February.
Another 2024 Panini Royalty WNBA Kaboom CC RPA hoarded $15,500 just this March. And lastly, the 2024 Panini Origins WNBA Dual Autograph Black Caitlin Clark/Maya Moore 1/1, seized $15,250 through an auction in January. And if this isn’t convincing, there’s another highlight of the Clark effect.
Ticket Sales Dropped in Caitlin Clark’s Absence
The 2025 W season was one of the most injury-ridden times for the Fever. While Clark’s popularity brought many golden sides to the league, her absence was a hard blow to ticket sales.
Ever since the news of Clark’s injury circulated, the average price dropped from $137 to $80. Before the news, the average purchase price was 71% more expensive, and the cheapest ticket sold for $41. But afterwards, TickPick recorded even $14 as the get-in price for some games.
TickPick recorded many tickets going out at $13, $11 etc when the average pricing at many instances was $210 when Clark was still playing. Her debut game drew 2.1 million viewers, the most-watched WNBA game in 23 years and the most-watched ever on ESPN2 or any cable network.
And things just weren’t the same when she wasn’t on the floor. So, in the case of an impactful player like Clark, it’s only natural that her cards are high-selling as well.
What’s your take on this? Let us know in the comments.
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Written by

Deblina Roy
Edited by
Souvik Roy
